
24 Mar Does your business need a Spring clean?
Today is the Spring Equinox, as we officially move into Spring.
With the changing season and the hours of daylight starting to overtake the hours of darkness, it can feel like a time of hope, as well as a good time to sort things out!
Not only in your house and in your garden but also in your business.
Have a look at your business through the eyes of another person i.e. your prospects.
It’s easy to get caught up delivering the work, that we don’t check out our virtual ‘storefront’ very often.
This can lead to dated social media bios, broken links on our websites, old images being used, and other stuff that simply doesn’t reflect your business right now.
I recently had some new headshots done, and realised my last ones were taken 6 years ago!
Also, I’d not updated my personal voicemail greeting since getting a new phone last year.
Next on my list is to remove the Skype number I have on my website. (Skype was a big deal when I started out 14 years ago)
Take a few minutes to audit what people see if they check out your business and see what needs sorting out and tidying up
Alison Bradford
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